Luis Iturralde Siller is an architect who holds a master’s degree in Business with a specialty in Marketing from EGADE. Additionally, he has pursued several courses and certification programs in business specialties at the Stanford Graduate School of Business, the University of Michigan (Michigan Ross), the Kellogg School of Management, the Harvard Business School, the London Business School, and the Wharton University of Pennsylvania.

Over the last 26 years, he developed professionally in Grupo Alfa, holding different positions among the most outstanding of which are Marketing Director, Marketing Research Director, Innovation Director, and Talent and Culture Director at Grupo Sigma Alimentos, at the global level. 

In addition to his vast professional experience, Luis has participated as a board member with different civil and religious associations such as the Hogar Ortigosa (Children’s Home) Colegio Himalaya, the Irish International School Monterrey, the Santa María de la Montaña Novitiate, the Legionaries of Christ, the Archdiocese of Monterrey, the Monterrey Casino, and Movimiento Congruencia (the Congruence Movement), among others.