By the end of the course, students will be acquainted with and apply cutting-edge global business topics. Therefore, they will be able to take this course abroad in order to develop their skills in state-of-the-art topics relevant to their discipline.
After completing the course, students will be able to plan the development of business format franchises, presenting the historical background, iconceptual and legal framework, and operational dynamics of franchising; both nationally and internationally, for the purpose of business diversification.
Students will have the opportunity to have a national or international exchange experience in order to complement their business projects with the best practices available at the venue where they decide to stay. They will also be able to choose a course that will help them to gain more in-depth knowledge of the industry on which they will be developing the main project they will carry out during their undergraduate program.
Students will have the opportunity to have a national or international exchange experience in order to complement their business projects with the best practices available at the venue where they decide to stay. They will also be able to choose a course that will help them to gain more in-depth knowledge of the industry on which they will be developing the main project they will carry out during their undergraduate program.
Students will understand the concepts, methodologies, and techniques involved in the design and implementation of business strategies.
The aim of this course is to acquaint students with the changes occurring in businesses as a result of Internet expansion.
This course aims to identify the key factors in visualizing, defining, testing, and exploring a business opportunity, through the comprehensive use of interdisciplinary tools.
Practical application of tools and techniques for the design of plans for the development and continuity of family businesses.
Students will evaluate financing sources for their PYMEs (SMEs)* and will obtain the resources they need. Additionally, the product and/or service will be tested in the market. The process will end when the students' enterprise has been legally established. *(PYME = Small and Mid-Sized Enterprises).
After finishing the course, students will be able to identify and analyze relevant corporate information inside and outside the organization and design evaluation control systems and business evaluations using various data sources in order to generate organizational value.